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Claude Code and Instagram

Prepare Instagram posts with Claude Code.

A person confirms before anything posts by default. A workspace owner can explicitly enable auto-publish for this agent in this workspace.

Check channel access first

Limited

Works now for accounts with a role on the heyeveryone Meta app (Standard Access). Serving every customer needs Advanced Access, which requires Meta App Review and Business Verification.

Read all Instagram formats and limits

Connect your agent

Sign in with your browser (OAuth):

claude mcp add --transport http heyeveryone https://heyeveryone.ai/mcp

Then run /mcp inside Claude Code, pick heyeveryone and authenticate.

  • Without a local browser (for example over SSH), run claude mcp login heyeveryone --no-browser.
  • The consent page warns that the redirect goes to your own computer (http://localhost:<port>/callback). That's expected.

With a personal access token (CI, headless):

export HEYEVERYONE_TOKEN=hey_pat_...
claude mcp add --transport http heyeveryone https://heyeveryone.ai/mcp \
  --header "Authorization: Bearer $HEYEVERYONE_TOKEN"

To share it with a project, use --scope project. That writes .mcp.json at the repo root. Commit it with a variable, never the token:

{
  "mcpServers": {
    "heyeveryone": {
      "type": "http",
      "url": "https://heyeveryone.ai/mcp",
      "headers": { "Authorization": "Bearer ${HEYEVERYONE_TOKEN}" }
    }
  }
}

Notes:

  • Scopes: local (the default) and user go in ~/.claude.json.
  • Claude Code's v2 runtime asks the server whether it supports MCP 2026-07-28 and uses it if so (heyeveryone does).
  • To force the older handshake, set MCP_PROTOCOL_NEGOTIATION=legacy.

Source: code.claude.com/docs/en/mcp.

Draft, review, then confirm

  1. Connect your channel in heyeveryone and grant the agent access to its workspace.
  2. Ask: “Draft a Instagram post from these notes. Check the channel rules and show me the content link. Do not schedule or publish.”
  3. Open the draft and inspect it. Ask the agent to request a review; a person creates the review link or reviews it personally.
  4. Review the current text and approve it if sign-off is required. Confirm the channels and time before publishing.

Access and credits

Agent access is included in every plan. MCP and API calls do not cost credits; actions that run heyeveryone’s own AI do, with cost shown first. Your agent provider may charge separately.

Full Claude Code guide